During 2015, in the Generation Area, R&D efforts focused on flexibility and operational efficiency, respect for the environment, and improving the safety of installations.
Innovation is essential in the retail area, to provide customers with products and services that best suit their needs. IBERDROLA continues working in the development of new products and services like:
In addition, IBERDROLA continues working on its commitment to electric mobility along the same line with its strategy for sustainable development and its commitment to innovation, developing new recharge services and participating in European R&D projects in the 7th Framework Programme. Example of this, are Green Motion, ICT4, both completed during 2015. In the first one, it has been created a unique and user-friendly framework for electric mobility in the EU, trying to find the best conditions which allow the electric vehicles introduction in the market. For the second one, it has been implemented an innovative set of infrastructures and ICT services for electric vehicles, with pilots proofs, two of them in Pamplona and Vitoria.
Also, mention the participation in the European innovation project GRID4EU on smart grids, which provide customers real-time information of their electricity consumption and flexible rates slots in order to manage efficiently their consumption.